A few weeks ago it was fifteen years since fans of the anime “Monogatari Series” saw and heard the iconic opening “Renai Circulation” for the first time.. Performed by Kana Hanazawa in her role as Nadeko Sengoku, this song debuted in Episode 10 of Bakemonogatari, as part of the “Nadeko Serpent Arc.” Over the years, “Renai Circulation” has established itself as one of the most remembered and beloved songs in the world of anime, being known even by people who have never seen this particular series.

Since its release, “Renai Circulation” has captured the hearts of fans. During 2010, he was a sensation on the Niconico platform, inspiring countless choreographies and mash-ups. The tenderness of the song, coupled with Hanazawa's vocal performance, was praised by outlets such as Famitsu and Anime News Network, who highlighted the perfect correspondence between the song and Nadeko Sengoku's moe personality. Although some critics noted that the rap style in the song was not technically skillful, they agreed that this helped highlight Nadeko's lovable and clumsy character.

The legacy of “Renai Circulation” didn't stop in Japan, as the song experienced a global renaissance through platforms like TikTok. In 2018, the song went viral in China, and in 2021, an English version performed by American singer Lizz Robinett became popular worldwide. This version inspired new choreography and memes, allowing a new generation of users to discover and celebrate this iconic piece of Anisong culture.

For many, “Renai Circulation” marked a turning point in the career of Kana Hanazawa, who commented in 2022 that the success of the song opened the doors to more opportunities in the music industry and allowed her to get to know herself better. as a singer. Additionally, Nadeko's popularity, driven largely by the theme, was so great that she won first place in a Bakemonogatari character popularity poll, organized by the merchandise store Toranoana.

Fifteen years after its premiere, “Renai Circulation” continues to be a cultural reference in the world of anime, not only for its music, but also for the impact it has had on the industry and on Kana Hanazawa's career. To this day, the song continues to resonate on social networks and streaming platforms, reminding us of the power of music in creating memorable moments within the world of entertainment.

Fountain: Twitter

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