In March 2015, the anime industry was in full swing with the promotion of the series that would premiere in the spring season. Amidst fierce competition to capture the public's attention, the team behind 'High School DxD BorN' surprised everyone with a peculiar and daring advertising strategy: a huge 3D advertisement that featured Rias Gremory's exaggerated physical attributes.
The lower part of the advertisement shows how her bust physically protrudes from the poster, reaching such a large dimension that, according to descriptions of the time, “several people could fit” in its volume. Although this event happened almost a decade ago, a popular YouTuber recently revived it, making it go viral again and reminding everyone of the extravagant way in which this season of the famous franchise was promoted.
'High School DxD', based on the light novels written by Ichiei Ishibumi, first premiered in 2012 and quickly established itself as one of the most popular anime series within the ecchi and supernatural action genre. The story follows Issei Hyoudou, a young man who, after being killed by a girl on his first date, is reborn as a devil under the service of Rias Gremory, a powerful demon heiress. The series is known for its plot filled with supernatural battles, comedy elements, and its abundant fan service content, especially regarding the physical characteristics of its female characters, as highlighted in this announcement.
By the time the third season, 'High School DxD BorN', arrived in spring 2015, the franchise had already gained a loyal and passionate fan base. To maintain interest and maximize Blu-ray sales, the production team decided to go for this risky commercial, which perfectly reflected the tone and essence of the anime: a cheeky and eye-catching approach, full of humor and sensuality.
Despite its popularity, the 'High School DxD' franchise has left its fans in a long waiting period since the fourth season, 'High School DxD Hero', aired in the spring of 2018. This season, however, was not received with as much enthusiasm as the previous ones, as it introduced major changes to the character designs, making them more faithful to the original light novel material, but moving away from the style of the first seasons that fans already loved.
Since then, 'High School DxD' fans have been waiting for news about a possible fifth season. Although it has not been officially confirmed, Ichiei Ishibumi has mentioned on several occasions that there are plans to continue the anime story, which keeps hope alive. However, the prolonged silence has led to speculation and rumors about internal problems in production or a possible lack of financing.
Fountain: @ChibiReviews on Twitter
