Brazil's Hatsune Miku goes viral

This month, a peculiar trend that reimagines the popular virtual idol Hatsune Miku As a young Brazilian girl, she began to gain traction on social media, and to this day continues to garner attention and engagement from artists and fans around the world. This alternate version of Miku, known as “Brazilian Miku,” has been depicted in a number of fan art, animations, and memes. which show the character with a completely new look.

It all started with a video posted on August 14, 2024 on TikTok by the user @akioskdebap, where Hatsune Miku appears with a noticeable tan, visible tan lines, and dressed in a yellow crop top with the Brazilian flag and short denim shorts.The video, titled “Brazilian Hatsune Miku!”, quickly went viral, racking up more than 2.4 million views and 376,000 likes in just eight days.

The trend soon spread to other platforms, especially Twitter. On August 17, 2024, artist Doodly (@thecat_mitsu) shared an illustration inspired by the original video, showing “Brazilian Miku” holding a can of Guaraná Antarctica, a popular Brazilian drink. This work of art quickly became a phenomenon, racking up more than 12.9 million views, 24,000 reposts and 161,000 likes in just five days..

As August progressed, the trend showed no signs of slowing down. Numerous artists have continued to share their own versions of “Brazilian Miku,” contributing to the concept’s virality.This reinterpretation of Hatsune Miku has captured the imagination of the online community, fusing elements of Brazilian culture with one of the most recognizable icons of Japanese pop culture.

The “Brazilian Miku” trend continues to boomand it doesn’t look like it’s going away anytime soon, as more and more artists are joining the movement every day, adding their own twist to this unique take on the vocaloid character.

«Broke: Changing a character’s skin color for stupid political reasons. Woke: Changing a character’s skin color AND their clothes to give them a new aesthetic that’s incredibly sexy.».
«Whites, Asians and Latinos coming together to create something horny, I love to see it».
«I’ve already seen one ridiculously stupid drama about this. Some guy drew her with skin a little too light for Twitter’s liking, and they immediately started criticizing him for “whitewashing” the character. The guy is literally Brazilian. Also, I think white Brazilians are more than 40% of their population. I saw one person say “how hard is it to stick to the original design?” Literally, the point of the trend is to subvert the original design! So as usual, Twitter antics, nothing serious.».
«Someone please draw Neymar as the Brazilian Miku. Also, does this Miku cry when I mention the 7-1?».
«I honestly have to admit that this design doesn’t appeal to me at all. I’m not really into dyed hair in general, but in particular, darker skin combined with brightly dyed hair gives a really strange contrast that I don’t find particularly attractive.».
«I love the design, the color combination is nice».
«She did what no one dared to do. She went to Brazil!».
«The thing is, this isn’t that far from the source material. The Hatsune Miku games have a huge variety of costumes that really change up their aesthetic (or at least the mobile game does).».